Not a chatbot.
It's your smart salesperson
Most of your traffic leaves without a word. Roox reads your site, talks to every visitor, and answers citing the exact fragment. If it can't find backing, it doesn't invent — it captures the lead. Paste your URL and watch it read your site live, before installing anything. Free up to 100 conversations/month, no card.
This is NOT a simulation. Roox is replying live, against rooxai.com.
Your company's brain
Five levels that build on each other.
Not loose features. Each level makes the next one work better — from the first hello to the customer who comes back on visit #3.
Lives on your site.
One line of code before </body>. Roox reads your whole site — landing, pricing, FAQs — learns your product, and is live in 10 seconds. Free up to 100 conversations a month, no card.
Talks to every visitor.
Detects intent in real time: who's comparing pricing, who's about to leave. Opens the conversation before they go and answers citing the exact fragment of your site. If it can't find backing, it doesn't invent — it captures the lead.
Closes in the chat.
When the visitor is ready, Roox charges via Stripe, books on your calendar, or hands you the lead with a full summary in Slack. And it remembers who returns: 90% don't buy on the first visit, so Roox picks up where they left off.
Learns from every conversation.
Every Monday it tells you the 3 doubts killing your sales most and the pages where visitors drop off. And you ask your dashboard in plain language: “what killed sales this week?” — it answers with real transcripts.
Gets better every week.
Roox tunes its strategy on your site with every conversation, and you see how you convert against the anonymized median of sites like yours. Anonymized patterns, never raw data. (Cross-site auto-learning is on the roadmap.)
Under the hood
What Roox already does.
Not a chatbot. A full sales team in a script tag.
Speaks in your brand voice
Warm, sharp, professional, friendly — you pick the tone. Roox holds it across every conversation, every visitor.
Real-time intent detection
Catches rage clicks, exit intent, B2B evaluation patterns. Acts before the visitor leaves, not after.
Memory across visits
Knows who came back, what they asked last week, what they care about. Conversations resume where you left off.
Charges with Stripe in the chat
Roox sends the payment link mid-conversation. Your Stripe Connect collects; the money lands in your account.
Books on your calendar
Connect Google Calendar. Roox reads your open slots and books the call with the visitor without going through you.
Sales intelligence dashboard
Full transcripts, top questions, where visitors drop off. You know exactly what to optimize on Monday.
Automatic A/B testing
Roox runs two strategies in parallel, measures which closes more, scales the winner — hands-free.
Cite or shut up
Every answer links to the exact fragment of your site. If no backup, it captures the contact. Zero hallucinations, by design.
In production
Where others promise.
Roox closes.
The same architecture has been answering in production for 12+ months — over real data, with verifiable citations, zero documented hallucinations. Roox packages it for your site in 10 seconds.
Same cite-or-capture architecture, 12+ months in production with a regulated customer in Mexico whose PLD desk serves 600+ SOFOMs. Not Roox customers — proof the architecture holds in real operation.
Setup
Three steps. Ten seconds.
No onboarding. No documents. No configuration. Just your URL — and an AI closer alive on your site.
- 1~5-10s
Paste your URL
Roox crawls your site — landing, pricing, FAQs, docs. Extracts what matters.
- 2instant
See the preview
You see Roox over a screenshot of your own site, talking in your voice. Try it before you install.
- 330s
Paste the snippet
One line of code before </body>. Roox is live on your site.
Why
It's not another chatbot.
Old chatbots make you write scripts. Roox reads your site. They invent answers. Roox cites your content. They capture emails. Roox closes deals.
0% hallucinations, by design.
Every answer links to the exact fragment of your site. If it can't find backup, it says 'I don't know' — and captures the lead for your human follow-up. Never invents a fact.
Your voice, not generic-bot voice.
Roox learns how you write by reading your landing. Talks to visitors in your tone, with your words — not generic support-bot tone.
Real privacy, not privacy theater.
No session recording. No mouse trails. No training models on your conversations. Only intent signals you approve.
Flat pricing. Your bill is predictable.
We don't charge per resolution. We don't charge per message. Flat monthly rate at every tier. No end-of-month surprises.
Pricing
Start free. Forever.
The first 100 conversations every month — free. No credit card. Upgrade when Roox is already closing deals for you.
Free
To try Roox on your site.
- 100 conversations/mo
- 1 site
- Email lead capture
- Citations to your content
Starter
For founders already selling.
- 2,000 conversations/mo
- 200 leads captured
- 3 sites
- Slack / HubSpot webhook
- Lead enrichment
Growth
When Roox starts closing.
- Everything in Starter
- Stripe in the chat (Roox charges)
- Google Calendar (Roox books)
- Cross-visit memory
- Email automation
- +1% on closed deals
Pro
Roox as insights engine.
- Everything in Growth
- 10,000 conversations/mo
- Cross-conversation memory
- Weekly insights digest
- Automatic A/B testing
Enterprise
The omnipresent teammate.
- Everything in Pro
- Per-outcome pricing (meeting, closed deal, churn saved)
- Dedicated success + custom guardrails
- Co-built roadmap: Gmail / Zoom / Twilio (in development)
- Roadmap: in-product widget · mobile SDK (in development)
- Roadmap: churn detection (in development)
No annual contracts. No surprise bills. Upgrade or downgrade anytime.
Trust
Roox isn't another risk on your site.
Roox lives on your website. That means trust isn't optional — it's built into every layer, not patched on at the end.
Cite or shut up.
Every answer links to the exact fragment of your site. If it can't find backup, it says 'I don't know' and captures the lead. Never invents.
Your data stays yours.
Your conversations are never used to train models. Encrypted in transit and at rest. Isolated by siteId.
No creepy tracking.
No session recording. No mouse trails. Only intent signals you explicitly approve.
Encrypted, isolated per site, never trains on your data.
Encrypted in transit and at rest · per-site isolation · we never train models on your data (nor does our LLM provider). Runs on SOC 2 infrastructure (Vercel/AWS); our own SOC 2 audit is in progress.
Comparison
Roox vs. the others.
Five differences that matter when you're about to drop something on your site.
| Roox | Sierra | Intercom Fin | Chatbase | |
|---|---|---|---|---|
| Self-serve (no sales call) | ||||
| Flat monthly price (not per resolution) | ||||
| Cites the exact fragment of your site | ||||
| Learns your voice from just your URL | ||||
| Closes deals (Stripe + Calendar in chat) | ||||
| Free tier to try before you pay |
Comparison based on each product's public information as of May 2026.
Questions
What people ask.
- 10 seconds for the preview · 30 seconds to install. Paste the snippet before </body> and you're done. No backend code, no SDK, no onboarding.
Start now
Start converting this week.
Ten seconds. Zero card.
Paste your URL. See the preview of your Roox on your own site. If you like it, install with one line of code.